Privacy Policy

At Zananii, we prioritize the protection and confidentiality of your personal data. This Privacy Notice provides a comprehensive overview of how we handle your information, including how it is collected, utilized, transferred, and shared by Zananii.

This notice is applicable to personal data collected through various interactions with us, such as:

When you visit and use our website.
When you communicate with us via social media platforms, email, or phone.
When you participate in our competitions, promotions, or events.

Additionally, this notice also applies in specific situations, such as:

If you have been referred to us by someone through our "refer a friend" feature.
If someone has purchased an e-gift card on your behalf.

This document outlines our practices and policies regarding the collection and use of your personal data and covers the following areas:

The personal data we collect
How we collect your data
How we use your data
Marketing preferences, adverts and cookies
How we share your data
Your rights
Changes to this privacy notice
How to contact us

Who is Zananii?

Zananii is a premier global online fashion retailer, catering to a youthful demographic aged 16 to 24 and above. We specialize in designing, sourcing, marketing, and selling a diverse range of products, including clothing, footwear, accessories, and beauty items, to customers in nearly every country worldwide.

Our operations are managed by Zananii.com. Throughout this privacy notice, the terms “Zananii,” “we,” “us,” and “our” refer to this entity, which acts as the controller responsible for managing your personal data collected through the Zananii website (www.zananii.com) and the Zananii app.

For inquiries regarding this Privacy Notice, including questions about how your personal data is processed, our Data Protection Officer is available. Contact details can be found in the “How to Contact Us” section at the end of this notice.

Our Commitment to You

We are dedicated to safeguarding your personal data and ensuring that it is processed lawfully, fairly, and transparently. This Privacy Notice outlines the personal data we collect and explains how it is used.

We collect and use your personal data for the following purposes:

To fulfill your orders or those made on your behalf, such as e-gift cards.
To communicate with you regarding "refer a friend" nominations.
To keep you informed about the latest trends, offers, and promotions.
To enhance your shopping experience and make it more personalized.
To tailor our marketing efforts to align with your preferences and interests.
To improve our services and ensure the best customer experience.
To meet our legal obligations as required by applicable laws and regulations.

How We Keep Your Data Safe and Secure

We implement robust organizational safeguards and security measures to protect your data from unauthorized access, accidental loss, misuse, or alteration. Measures include:

Using secure, encrypted connections for all data exchanges involving your personal information.
Ensuring that third-party processors adhere to strict security standards and legal obligations.
Promptly notifying you and relevant authorities in case of a data breach.

The Personal Data We Collect

Personal data refers to any information that can identify an individual, either directly or indirectly. It does not include anonymized data where identifying details have been removed.

Our services are designed for a general audience and are not intended for children under the age of 13. If you are under 13, you are prohibited from using or submitting data to our website.

We collect the following types of personal data:

Identity Data: First name, last name, title, date of birth (optional), occupation, personal description, photo, and gender.
Contact Data: Email address, billing and delivery addresses, location, country, phone number, loyalty program membership, and social media ID (for social media logins).
Financial Data: Payment card details and bank account information.
Transaction Data: Details of your purchases, order fulfillment, rewards, and any correspondence related to orders.
Technical Data: Information about your devices, IP address, login credentials, browser type and version, and operating system.
Profile Data: Purchase history, product preferences, feedback, and survey responses.
Usage Data: How you navigate and interact with our website, search behavior, and loyalty program activity.
Marketing and Communications Data: Your preferences regarding marketing communications and related interactions.

We may also collect Aggregated Data, such as demographic or statistical information, for analytical purposes. While Aggregated Data does not directly identify individuals, any combination with personal data will be treated under this Privacy Notice.

How We Collect Your Data

We collect personal data in several ways, including:

1. Direct Interactions:

You may provide data directly by:

Creating an account or placing an order.
Subscribing to newsletters or social media platforms.
Entering competitions or participating in surveys.
Contacting us with inquiries or issues.
Using the "refer a friend" feature.
Logging into our website through social media platforms.

2. Automated Technologies:

When you use our website, we automatically collect Technical Data, Usage Data, and Contact Data through cookies, server logs, and similar technologies. Refer to our Cookie Policy for more details.

3. Third Parties:

We may receive your personal data from external sources, such as:

Someone using the "refer a friend" feature or purchasing an e-gift card for you.
Analytics providers, affiliate networks, or social media platforms.
Organizations involved in fraud prevention or credit risk reduction.
Technical, payment, or delivery service providers.

How We Use Your Data and Legal Bases

We process your personal data only when legally permitted. The legal grounds include:

Consent: When you provide explicit permission.
Contractual Necessity: To fulfill a contract, such as processing payments or completing orders.
Legitimate Interests: For purposes that benefit both parties and do not override your rights.
Legal Obligations: To comply with applicable laws or regulations.

Specific purposes for data usage and their corresponding legal bases are detailed in the full Privacy Notice. Contact us for further clarification.

Purpose/Activity	Type of Data	Lawful Basis for Processing (Including Legitimate Interests)
We will process and deliver your order by recording your order details, keeping you informed about the status, processing payments and refunds, collecting any money owed to us, and utilizing automated decision-making to aid in fraud prevention and detection.	Identity Contact Financial Transaction	Performance of a contract with you Necessary for our legitimate interests (e.g., to recover debts due to us) For automated decision-making, we consider that fraud detection and prevention is in our legitimate interests to ensure that fraudulent transactions are unable to benefit from our services and in the legitimate interest of the public due to the impact of fraud on the consumer market; we also consider it a necessary element of entering into a contract with you that we are able to verify your identity and prevent fraud.
We will manage our relationship with you by providing any information, products, and services that you request from us (or that have been requested on your behalf through our "refer a friend" function); notifying you about changes to our services, terms and conditions, or privacy notice; and inviting you to leave a review or participate in a survey.	Identity Contact Profile Marketing and Communications	Performance of a contract with you Necessary for our legitimate interests (to keep our records updated and to study how customers use our products and services)
To allow you to participate in a competition, event, survey, or to receive a reward for shopping with us.	Identity Contact Profile Marketing and Communications	Performance of a contract with you Necessary for our legitimate interests (to keep our records updated and to study how customers use our products and services)
To manage, safeguard, and enhance our business and our website/app, including: troubleshooting, data analysis, testing, system maintenance, support, reporting, and data hosting; establishing default preferences for you, such as language and currency.	Identity Contact Profile Usage Marketing and Communications	Necessary for our legitimate interests (to study how customers use our products and services, to develop them and grow our business) Where you have decided to enter into a competition or event, for the performance of a contract with you
To provide pertinent website content, online advertisements, and information for you, while also assessing the effectiveness of the advertising offered.	Identity Contact Profile Technical Transaction Marketing and Communications	Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, and to detect and prevent fraud) Necessary to comply with a legal obligation
We aim to utilize data analytics to enhance our website, products, services, marketing, customer relationships, and experiences, as well as those of our affiliated group companies. Additionally, we will employ this data for market research, statistical analysis, and survey purposes.	Identity Contact Profile Usage Marketing and Communications Technical	Necessary for our legitimate interests (to study how customers use our products and services, to develop them, to grow our business and to inform our marketing strategy)
We may suggest products, services, discounts, and offers that could be relevant to you, including sending this information via email, post, or SMS.	Identity Contact Technical Usage Profile Marketing and Communications	Necessary for our legitimate interests (to develop our products and services and grow our business) Or consent (see further details in the section ‘Marketing preferences, adverts and cookies’)
To safeguard our customers, Zananii group companies, and website against fraud and theft.	Identity Contact Usage	Necessary for our legitimate interests (to improve the shopping experience of our customers)
To handle and fulfil your e-gift card orders, which includes processing payments and communicating with you and/or the designated recipient if the card is sent to someone else.	Identity Contact Profile	Necessary for our legitimate interests (to detect and prevent fraud)

Use of Personal Data

At Zananii, we are committed to using your personal data only for the specific purposes for which it was collected. However, if we determine that there is a need to use your data for a different purpose, we will ensure that the new purpose aligns with the original intent. Should we need to use your data for an unrelated purpose, we will notify you in advance and explain the legal basis for doing so. In certain circumstances, we may process your personal data without your consent, provided it complies with legal requirements and is permitted by law. If you have any questions regarding the use of your personal data, you can contact our Data Protection Officer at info@zananii.com.

Data Retention Policy

We retain your personal data only for as long as necessary to fulfill the purposes for which it was provided and to meet any applicable legal obligations. For specific details regarding data retention periods, please contact us.

Marketing Preferences, Advertising, and Cookies

Marketing Communications

We may send you marketing communications and promotional offers in several instances:

If you have created an account, purchased goods, or registered for a promotion or event and have not opted out of receiving marketing materials.
If you have signed up for email newsletters.
If you participated in a competition and consented to receive marketing communications.

For SMS marketing, rest assured that no mobile data will be shared with third parties or affiliates for marketing purposes. We may utilize various types of data, including Identity, Contact, Technical, Transactional, Usage, Profile, and Marketing and Communications Data, to tailor our communications and ensure the content is relevant to your interests. Additionally, we may verify your details with third parties, such as credit reference agencies, to confirm the accuracy and suitability of specific financial promotions.

You have full control over your marketing preferences. To stop receiving marketing communications, you can unsubscribe via the link in any email footer or update your preferences in your account settings. Opt-out requests are processed promptly, but please allow a few days for the changes to take effect due to system constraints.

Cookies and Online Advertising

Our website uses cookies to enhance your browsing experience and provide personalized content. Cookies help us distinguish you from other users, track your visits, and improve our services. If you wish, you can adjust your browser settings to block cookies or alert you when they are used; however, this may affect website functionality. Detailed information about our use of cookies is available in our Cookie Policy.

We also use online advertising to keep you informed about our products and services. By leveraging data such as Contact, Technical, Usage, and Profile Data, we may display Zananii ads across various websites and apps. This is achieved through digital marketing networks, ad exchanges, and technologies like cookies, pixels, and ad tags.

Analytics and Targeted Advertising

To deliver relevant content and measure marketing effectiveness, we use tools such as Google Analytics and services from other providers like Facebook, Bing, and AdRoll. These tools allow us to analyze user data and enhance our advertising strategies. You can opt out of targeted advertising by disabling cookies in your browser settings or adjusting the ad preferences on relevant third-party platforms. For additional details on how these third parties use your data, please contact us.

Links to Other Websites and Third Parties

Our website may contain links to external websites operated by our partner networks, advertisers, affiliates, or social media platforms. Please be aware that these websites have their own privacy policies, which we do not control or endorse. We strongly advise you to review their privacy policies before submitting any personal data, as we cannot be held responsible for the content or practices of these external sites.

How We Share Your Data

We may share your personal data with specific third parties for various reasons, including:

When you have explicitly consented to such sharing, such as for receiving marketing materials from third parties or for products and services that are co-branded or jointly promoted.
Business partners, suppliers, subcontractors, and other third parties who assist us in running our operations, including providers of IT systems, website hosting, payment processing services, and marketing services. Payment information is processed by providers such as PayFast. Please refer to their respective privacy policies for details on how they manage your data.
Third-party providers that handle delivery services, returns management, email and postal communications, and data cleansing.
Analytics and search engine providers that help improve our website's functionality and visibility.
Affiliate networks that you may use to access our website.
Fraud prevention services, which help protect against identity theft and ensure secure transactions.
Professional advisers, such as lawyers, auditors, and insurers, for legal and regulatory compliance.

In cases of business mergers, acquisitions, or sales, your personal data may be transferred to new ownership under the same terms outlined in this notice. Additionally, we may disclose data to law enforcement or regulatory bodies when legally required.

Data Transfers Outside the Pakistan

Your personal data may be transferred to and processed in countries outside Pakistan. We ensure these transfers comply with legal safeguards to maintain data security and privacy standards. These measures include transferring data to countries deemed to provide adequate protection or implementing specific contractual clauses approved for cross-border data transfers. For more information, refer to the www.zananii.com. If you have questions about international transfers or want further details, please contact us at 0319-0002188.

Your Rights

Under data privacy laws, you have several rights regarding your personal data, including:

Access: Request a copy of the personal data we hold about you.
Correction: Update any inaccurate or incomplete personal data.
Erasure: Request the deletion of personal data, subject to legal and regulatory obligations.
Restriction: Ask us to limit processing under certain circumstances.
Objection: Object to data processing based on legitimate interests or for direct marketing purposes.
Human Intervention: Request human oversight for automated decision-making processes.

To exercise these rights, contact us at email. We aim to address all requests within one month, though complex or multiple requests may require additional time. Verification of your identity may be necessary to ensure your data's security.

If you have concerns about our data processing practices, we encourage you to contact us first. You may also file a complaint with the Pakistan data protection regulator.

Changes to This Privacy Notice

We may periodically update this privacy notice to reflect changes in regulations or our practices. Significant changes will be communicated through updates on our website or via email notifications.

Contact Us

For questions, feedback, or further information about how we handle your personal data, please contact our Data Protection Officer at info@zananii.com.